Comments for Beneva Solutions - Floral Marketing - Blog

Comment on Let them know YOU CAN deliver flowers across the US by Lindsay

Lindsay — Tue, 23 Apr 2013 18:54:58 +0000

Hi Wendy,

I would love to help you stay informed. I also have a couple questions for you so, since we have been communicating via phone and email, I will give you a call this afternoon.

Lindsay

Comment on Let them know YOU CAN deliver flowers across the US by Wendy

Wendy — Sun, 21 Apr 2013 15:53:09 +0000

Art, are there earlier posts on this topic because I’m not familiar with this topic.
I also want to FOLLOW your blog because I have only received one email from you when you have posted. I want to stay informed.

Comment on What does it all mean? by Lindsay

Lindsay — Fri, 12 Apr 2013 17:18:18 +0000

Feel free to give us a call at 866-768-2420 and we would be happy to help you take advantage of this cutting edge technology. You can also visit http://www.floralprodigy.com for more information.

Comment on What does it all mean? by Steve

Steve — Fri, 12 Apr 2013 15:53:15 +0000

Wow, this program could change my marketing. How can I find out more?

Comment on Are YOU Gathering Your Orders? by melissa gough

melissa gough — Sat, 03 Nov 2012 19:44:23 +0000

They are right about 2nd and 3rd party ordering..if somrthing goes wrong they will call you cursing.That’s why I like doing my own designing and order taking.

Comment on Are YOU Gathering Your Orders? by Art

Art — Sat, 03 Nov 2012 02:50:55 +0000

Amanda,
Does every shop give customer service like you do? I know they don’t as well as we do. A customer will trust a local brand. They don’t know who they are dealing with out of town and when you give out the phone number of another shop you risk your reputation if something goes wrong. When you provide the “One Stop Shopping” experience, you protect your customer from a potentially disappointing experience. This is a service that florists have provided for many years. It is our strength that we have a network that can deliver across the USA same day. Be proud and offer the service to those looking for it. All my nest to you, Art

Comment on Are YOU Gathering Your Orders? by Art

Art — Sat, 03 Nov 2012 02:42:10 +0000

Hi David,
Understood however, Teleflora allowed From You to use the network for many years. Where would these orders go if TF did not take them? I have to give them credit for not allowing Welsey Berries orders and look where he went.

Comment on Are YOU Gathering Your Orders? by Amanda

Amanda — Fri, 02 Nov 2012 15:12:22 +0000

This is a horrible article that perpetuates the antiquated notion that it is necessary to take huge fees from customers in order to have flowers delivered. I admire Frank not taking the order as Order Gathers/Harvesters are the main problem in this industry. It is not hard for florists to give their customer the phone number of a local shop for floral delivery. The shop then receives the FULL amount of the order and it goes back into their LOCAL business. We should, as florist, be educating our customers about finding a local shop that they can deal with personally. Wire services are out of date and completely useless. With all the new technological resources, wire services are no longer necessary and are now what is harming the industry the most. There is no need for a middle man when customers can order direct.

Order Gatherers are deceptive. Nowhere do they state that they take a service fee just for using their site, nor do they inform the customer of the 20/7/73 split that occurs. I have been on your site and it does not explain this anywhere! And if you are using a “preferred network” then you should be familiar with all of the florists you use. They should not be strangers. How can you say they are preferred if you are not familiar with their work? Order Gathering is a horrendous practice and your company is just like the other Order Gatherers. You should be ashamed of yourself promoting this practice. As a local florist, who does not Order Gather, I will make sure to reject all you orders as well.

Comment on Are YOU Gathering Your Orders? by David

David — Sat, 27 Oct 2012 16:24:55 +0000

In addition to Pro Flowers shipping flowers in a box. They also offer same day delivery of many floral items. Around November 1st they will be routed to local florist through the Teleflora network. Although Teleflora does not ship flowers in a box they do have a business relation with the largest shipper of box flowers.

Comment on Fabulous Fridays – Rewarding your Customer Service Staff by jennifer

jennifer — Sat, 06 Oct 2012 12:17:05 +0000

Love the advice you give. I am so appreciative for your insights. As a new business owner, I think of your experience and advice as a mentorship program keep it coming please